Request A Quote

Follow Us On:

Pr For KL Deemed To Be University
About The Project

PR For KL Deemed To Be University

Smart decision, smart choice, smart learning

KL deemed to be a university was established in 1980-81, as kl college of engineering, which was upgraded to kl college of engineering autonomous in 2006 by UGC, and was declared as a deemed to be university in 2009 by UGC, mhrd govt. Of India. In 2012 as a deemed-to-be university, the institution was accredited by naac with a grade and later in 2018, was re-accredited by naac with a++ grade. In 2019 ugc, mhrd declared this institution as category I institution.

Media Maniacs collaborated with kl deemed to be a university to do their pr on pan India & north India. Since the university is based in Hyderabad it was not easy to publicize it in north India. But like every other time, we put in our best efforts and managed to deliver them good coverage throughout.

Media Maniacs acts as a strategic partner for the brand and did successful campaigns on pan India with special opportunities in North India.

Scope Of Work For Media Maniacs

  • Brand building and promotion of kl university using the code of ethics.
  • In addition, national trends as tools.
  • Profiling of the spokesperson of kl university via various media groups at regular intervals.
  • Initiate media interactions to get maximum footfall and visibility.
  • To create/ identify subjects for news stories that would help kl university in achieving its objectives; getting approvals from the company for publishing stories.
  • Media relations on behalf of kl university will be a major focus area to initiate new stories as well as featuring in industry participation on regular basis.

Communications Objectives

  • Strengthening the position of the brand and spokesperson as one of the best in class.
  • Create an awareness about kl university and its usp’s on pan India with special focus on north india
  • Create a positive perception of the brand and spokesperson.
  • Create thought leadership through contributory articles in order to build knowledge capital.

Challenges

Since the physical presence of the university is in Hyderabad doing pr in north India for events happening in Hyderabad was a tough task and the biggest challenge for the team. We got them a few very good opportunities for interviews and got them covered in leading publications. Not only this we got them maximum exposure on pan India media as well.

Branding Solution in Education Sector
Solutions

How We Work

We act as a mediator between media and brands. We focus on leadership profiling and brand profiling. So media get a chance to interact with key spokespersons directly and clear their doubts.